Top 5 Drawing & Coloring Apps in Australia Q1 2022

In Q1 2022, the top five Drawing & Coloring applications on a unified platform in Australia showcased diverse performance patterns. Below are the insights based on data from Sensor Tower.

Happy Color by Numbers Game from X-Flow saw a steady increase in weekly revenue, peaking at approximately $929 in the week of March 21. Weekly downloads fluctuated, reaching a high of around 11.8K in the first week of January and a low of 7.3K in mid-February. Active users remained relatively stable, starting from 103.8K at the end of December and ending at 92.8K in the last week of March.

Phone Case DIY by Crazy Labs experienced a decline in weekly downloads from 16.5K at the end of December to a low of 3.1K in early February, before recovering to 7.7K by the end of March. Active users followed a similar pattern, starting at 65.6K and dropping to 32.3K in mid-February, then slightly recovering to 36.5K by the end of the quarter.

DIY Keyboard 3D, also by Crazy Labs, had a varied download trend, starting at 15.9K at the end of December, dipping to 4.3K at the end of February, and rising again to 6.9K in the last week of March. Active users showed a gradual decline from 19.8K to 11.3K over the quarter, with a slight increase to 13K at the end of March.

Color Pop AI - Coloring Book from MWM saw its highest weekly revenue of $1.3K in mid-January, with a notable dip to $203 in mid-February, and then recovering to $1K by the end of March. Downloads peaked at 9.1K in early January, followed by a decline to 2.4K in mid-February, and then rising again to 8.3K by the end of March. Active users increased from 10.1K to 13.7K over the quarter.

Paint by Number Coloring Game by Oakever Games recorded its highest weekly revenue of $2K in mid-January, with a decrease to $838 at the end of January, and then stabilizing around $1.3K towards the end of March. Downloads showed a downward trend from 7.5K at the end of December to 4.2K in early March, before rising to 5.5K at the end of the quarter. Active users remained relatively consistent, starting at 40K and ending at 34K by the end of March.

For more detailed insights into the performance of these apps, visit Sensor Tower.